Conspicuously absent from the label of this fruit beer is the word "wheat." Many (most?) fruit beers use a wheat ale base, but the Long Island-based brewery uses golden ale.
I could smell the blueberries while pouring. The color is amber tinged with red. If they're ever bought out by some big corporation, they'll probably start using blue food coloring. It goes down very easily with its light body and medium carbonation. The taste is more tart than sweet, which isn't to say it's a sour beer. The lack of sweetness isn't unusual, as the BJCP style guidelines remind us:
Remember that fruit generally add flavor not sweetness to fruit beers. The sugar found in fruit is usually fully fermented and contributes to lighter flavors and a drier finish than might be expected for the declared base style.